wecrew vs Yellow.ai, Haptik and Gupshup

May 2026 · public pricing

wecrew vs everyone else.

Cheaper and built for home services. Yellow.ai and Haptik are genuinely better at some things — including where we lose.

wecrew
₹0 → ₹3,999

Best for home services & SMB

Yellow.ai
On request

Large contact centres

Haptik
On request

Enterprise WhatsApp

Gupshup
Per msg

Bulk messaging

Side by side

FeaturewecrewYellow.aiHaptikGupshup
List price₹3,999/mo ProSales-ledSales-ledPer message
Monthly OKYesAnnualAnnualVolume tiers
Books jobs in chatNativeCustomCustomNo
Live pro trackingYesNoNoNo
Bring your own keysYesNoNoNo
Self-hostableYesNoEnterpriseNo
Voice / IVRRoadmapBest-in-classYesPartial
Years in marketNew — 202610+9+12+

Yellow.ai and Haptik do not publish rates. Found something out of date? Tell us.

When not to switch

Pick Yellow.ai

If voice is central — inbound call centre, IVR, outbound campaigns. wecrew is chat-first.

Pick Haptik

500+ seats, white-glove implementation, named account team. We are self-serve for 3–500.

Pick Gupshup

If you need bulk WhatsApp/SMS delivery, not an assistant that books jobs. Many teams run both.

Where we lose

No outbound voice. New product. Not a full CRM. If you need all three, buy an incumbent.

Questions

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Try the cheaper, faster option.

Run 30 days in parallel. If it loses, stay put. No charge either way.